Céline Ashworth
Founder · Color director
Balayage & color atelier · Fort Worth
Color, in a quieter light.
A private color atelier for balayage, lilac blondes and luminous brunettes — one guest per colorist, every formula bespoke, every hour unhurried.
The atelier
One guest. One colorist. One hour that's entirely yours.
The Amethyst Room was founded on a simple rule: no colorist ever works on two guests at once. No processing in a corner while someone else is painted, no double-booked chairs, no rush. It means fewer appointments and better ones.
Céline trained in Paris and London before opening on Magnolia Avenue in 2010. Today the atelier has three quiet studios across Fort Worth, eight colorists and a single standard — color that looks like light, not like dye.
— Céline Ashworth, founder & color director
The work
Portfolio
Color should whisper before it speaks. Listen first. Paint slowly. Glaze generously. Let the light do the rest.
Sample client reviews
In confidence
Placeholder reviews for this design — your real Google reviews appear here.
No one else in the room, no rushing, no checking the clock. Céline spent four hours on my color and it shows.
Ines's lilac blonde is the most beautiful blonde I've ever had. Not purple — just luminous.
Jae gave my dark hair dimension you only see when the light hits it. Exactly what I wanted.
Amara is the first colorist who knew how to lighten my natural texture without damaging it.
My grey illumination looks like expensive silver jewelry. I've stopped hiding my roots.
We booked a private atelier evening for my sister's birthday — champagne, glazes and blowouts for six. Unforgettable.
Hannah planned my bridal color for a year. On the day, it was perfect in every photograph.
The amethyst glaze is the best thirty minutes of my month. Brass gone, shine back.
The team
The colorists
Ines Moreau
Master colorist
Jae Park
Senior colorist
Amara Okafor
Senior colorist
The experience
Your visit, considered
Every atelier appointment is arranged by a concierge — from valet to the last glaze.
- Valet on arrival, Thursday through Saturday
- Lavender tea, espresso or champagne
- A private studio, never a shared floor
- Your formula archived forever, at every studio
- 1:1one colorist, one guest
- 8colorists
- 3studios in Fort Worth
- 2010founded
Signature services
What we're known for
01
Atelier balayage
Hand-painted, one-on-one, with a glaze matched to your skin.
$365+
02
Lilac blonde
Clean, luminous blonde finished with a whisper of violet.
$395+
03
Amethyst glaze
A violet-tinted gloss that neutralises brass and adds mirror shine.
$110
Recognition · sample
- Fort Worth Magazine · Best Colorist
- Lone Star Living · The State's Best Salons
- The Style Ledger · Beauty Notes from Texas
- The Chairside Report · Top 100 Colorists
The shop
Take the salon home
Online store teaser — products shown are samples.
Amethyst Glaze at Home
$46
Violet Shine Serum
$54
Atelier Bond Elixir
$62
Lavender Scalp Oil
$48
Silk Pillowcase in Amethyst
$78
Hand-Turned Horn Comb
$38
Leave in a quieter light.
Book your visitVisit
On Magnolia Avenue
- 1109 W Magnolia Avenue
Fort Worth, TX
Complimentary valet on Magnolia, Thursday through Saturday - (817) 555-0151
- Text us
- [email protected]
- @theamethystroom
Hours
- Tue – Wed10a – 7p
- Thu – Fri10a – 9p
- Saturday8a – 5p
- Sun – MonBy private appointment
Thursday and Friday evenings until nine. Sunday and Monday by private appointment.
Your appointment, reserved.
Our concierge confirms every request personally within one business day.